Additional resources
If you would like to read more about the application of design thinking, we recommend some of the cases below. If you are interested in...
- a design thinking case tackling newborn care in poor infrastructure situations, read the story of Embrace: the development of a low-cost portable incubator which saves the lives of infants in deprived communities
- a design thinking case in the field of solar technology and business models, read the story of Mobisol: solar panel innovation and business strategies for off-the-grid villages
- a design thinking case in the food sector, read the story of Trüffeljagd: an inspiration event for traditional butchers
- a design thinking case in a children's hospital, watch how Doug Dietz explains his journey with GE Healthcare, and what the finished product ("Adventure Series") looks like
If you are curious to learn how organization are adopting design thinking in their strategies, you may want to...
- read Jon Kolko's article on Design-Driven Culture in the Harvard Business Review
- explore the 2015 "Parts Without a Whole?" study by Schmiedgen et al., which describes the current state of design thinking practice in organizations
- watch this interview with Joe Gebbia, who describes the role of design thinking in his company AirBnB
- or read another case about a design-driven company, for example in the field of software development: the story of Autodesk
...and if you are still hungry for more, you can find an extensive list of design thinking resources for practitioners here.